Content is king. In the internet world if one has to shine then has to upload as much content as possible. Content as in quality content.
How does one know what content to put?
Content can be bifurcated in two forms,
1. Text based
Text based includes text articles on a particular subject or topic.
Video content consists of multiple types, explanatory, animated videos, tutorials, product showcase videos, professional service videos, inspirational videos, etc.
This content helps bring traffic to the website.